DISQUS

Doing Words: Private: How to choose a startup brand name

  • bigyahu · 3 months ago

    New blog post: how to choose a brand name for your startup http://bit.ly/3jABpE


    This comment was originally posted on Twitter

  • Ned Dwyer · 3 months ago
    Great article. I also use Domainr.com to help me find interesting ways to create domains and check their availability.
  • alan jones · 3 months ago
    Cheers Ned, I meant to include Domainr too. Thanks for reminding me.
    Note the correct url is domai.nr not domainr.com, and that highlights
    an interesting issue with domains that include part of the brand name
    in the TLD (the part of the domain that includes the ".com" or ".biz"
    or ".net") — it's harder for consumers to remember them. Del.icio.us
    has changed to Delicious.com for that reason.

    Though they're of-the-moment now, I think they'll be very five-years-
    ago in five years' time.

    Domai.nr is really good at finding potential brand names in the rarer
    small nation TLDs like ".ne" and ".nr" but I would recommend steering
    clear of them unless you really have no alternative.
  • David Jones · 3 months ago

    Once again Alan writes with substance, concision and perfect prose. I love the process and will give it a try when I need it next.


    This comment was originally posted on FriendFeed

  • rogersnotrogers · 3 months ago

    @TheRealDamo How to choose a startup brand name http://doingwords.com/?p=1394


    This comment was originally posted on Twitter

  • billbennett · 3 months ago
    I understand iSnack 2.0 will shortly become available.

    Seriously though, how does a large multinational with huge amounts of resources manage to get this so wrong?

    I'm coming to the conclusion small businesses, not so much dictatorships, but bands of like-minded smart people with imagination, easily trump the corporations when it comes to this kind of task.